Bell's Brewery Logo
Bell's Brewery Logo
Bell's Brewery Logo

Media Room

About Us

Bell’s Brewery began in 1985 in Kalamazoo, Michigan, with Larry Bell, a quest for better beer and a 15-gallon soup kettle. Since then, Bell’s has grown into one of the largest craft breweries in America, distributing to 49 states, in addition to Puerto Rico and Washington DC. The dedication to brewing flavorful, unfiltered, quality craft beers that started when Larry was a homebrewer continues today with iconic brands such as Oberon Ale and Two Hearted IPA.

Bell’s currently brews more than 20 beers for distribution out of its Comstock brewery as well as many small-batch beers that are served at the Eccentric Cafe in Kalamazoo. Over the years, Bell’s has become an industry leader in safety, quality, and human resources, paving the way for the hundreds of craft breweries across Michigan. Bell’s ongoing goal is to brew thoughtful, creative, and artistic ales, and strives to make craft beer welcoming and open to all.

A can of light hearted ale and two hearted ale both next to pint glasses with their logos filled with the beer, and a photo of the inside of the original store

Recent Press Releases

May 15, 2024

Bell’s Brewery Expands Oberon Family with Brand New Oberon Sunshine Shandy Variety Pack

March 25, 2024

A Fan-Favorite for 31 Years, Oberon’s Success has Inspired a State Holiday and Led to Expanded Brand Offerings

December 11, 2023

Big Hearted IPA Formally Joins the Bell’s Brewery Hearted IPA Family, Hazy Hearted IPA Goes National

November 1, 2023

Bell’s Brewery announces the return of their 32nd annual Eccentric Day on December 1st, featuring all-new elements to this fan-favorite “Bell’s Holiday.”

September 13, 2023

Bells’ Brewery announces their first nationally distributed launch for their newest seasonal ale – Oberon Eclipse

June 27, 2023

Bell’s Brewery Launches Third Annual ‘Trail Pledge Program, presented by Two Hearted IPA’ with Partnership for the National Trails System

June 6, 2023
Bell’s Brewery Partners with Meals on Wheels America for 4th Annual Raise a Wing Event 

May 19, 2023
Alec Mull Returns to Bell’s Brewery as General Manager of Comstock Brewery 

January 11, 2023
John Mallett, VP of Brewing & Quality at New Belgium/Bell’s Brewery Announces Departure

December 15, 2022
Bell’s Brewery Expands “Two Hearted IPA” Brand Family with Hazy Hearted & IPA Variety Pack

July 25, 2022

Bell’s Brewery Partners with Meals on Wheels America for 3rd Annual Raise a Wing Event

June 1, 2022
New Belgium And Bell’s Announce Courtney Simmons as New DEI Director

June 1, 2022
New Belgium And Bell’s Announce Courtney Simmons as New DEI Director

April 20, 2022
Bell’s Brewery Celebrates Women in Craft Beer with New Specialty Release and Event 

March 15, 2022
Bell’s Oberon returns Monday, March 21, 2022

December 17, 2021
Bell’s announces new distributor partners in Ohio

December 1, 2021
Bell’s celebrates 20 years of service by helping others; John Mallett scholarship will debut in 2022

November 8, 2021
Bell’s Celebration Series continues with Latinx inspired release, Brillosa

September 1, 2021
Bell’s Go Where the Trail Leads You will help raise money for the Partnership for the National Trails System

August 26, 2021
Bell’s introduces Rind Over Matter, brand new Wheat Series

June 14, 2021
Bell’s Celebration Series continues with Seneca Village, release event and education

May 26, 2021
Oberon goes Tropical; Bell’s summer seasonal gets new, limited edition look for summer 2021

May 11, 2021
Bell’s Brewery, local partners team up to help address hunger, feed community

March 11, 2021
Bell’s Juicy Gossip returns; Oberon Day is March 22

February 24, 2021
Bell’s Flamingo Fruit Fight returns, first of five variations of popular fruit beer for 2021

February 10, 2021
Breweries, local companies team up to divert plastic from the local landfill

January 25, 2021
Bell’s Eccentric Cafe launches new loyalty program; rewards include free merch and store discounts

January 19, 2021
Carrie Yunker appointed Executive Vice President of Bell’s Brewery, Inc.

January 15, 2021
Just a really nice beer: No, Yeah is the latest Bell’s year-round release

January 12, 2021
Bell’s beer to be distributed by Classic Beverage of Southern California

December 14, 2020
Bell’s Brewery receives ENERGY STAR Challenge award for sustainability efforts